When Google introduced RankBrain into its ranking algorithm, many wondered how that might impact SEO. Columnist Larry Kim theorizes that it has placed greater importance on user signals.
This video is the first in a two part series covering typical AdWords mistakes that cause companies tens of thousands of dollars a year (sometimes more)
Legendary marketer, Seth Godin, describes marketing as “the art of telling a story that resonates with your audience and then spreads.” If you look at some of the biggest brands around, you might notice that they are often amazing storytellers.
If your organization hasn’t emphasized deliberate content marketing – meaning, there’s no documented strategy with tangible goals and metrics – now is the time to find someone who can take your company to the next level.
Social media algorithms are a lot like “Dog Years.” They seems to progress and change at a rate of seven years for every one year on the human calendar.
Do you want to grow your Twitter following significantly? Do you want to build a highly engaged community? What you need is a tool that is specifically focused on doing this, so we want to talk about a tool called Audiense that could be just the thing you are looking for.
SEO image optimization should be second nature for content marketers, but it’s easily overlooked. Search traffic loses when haste wins.
Quantcast data shows impact of releasing ads and teasers online ahead of the big game.
While written content is still the best way to get information about a product or service, it’s not the most appealing form to viewers. By nature, people are virtual creatures. Most get more excited and aware when they see pictures and visuals rather than read a text.